InterWest Partners: Investing in Enterprise SaaS

first_imgMassive Non-Desk Workforce is an Opportunity fo… IT + Project Management: A Love Affair Related Posts Tags:#enterprise#Interviews 3 Areas of Your Business that Need Tech Nowcenter_img We recently spoke with Bruce Cleveland at InterWest Partners. Bruce has been part of InterWest’s IT team since 2006, focusing on investments in the software and services sector, with an emphasis on software as a service (SaaS) and analytical applications. He is a board member of Cloud9 Analytics, Marketo, Right90, and Signal Demand. Prior to joining InterWest, Bruce was one of the original members of the Siebel executive team. So, he knows enterprise software. Having just returned from the Enterprise 2.0 conference, we wanted to get the investor’s view of this market.Listen to the InterviewDownload the MP3.Who Should Listen to This Podcast?This interview will be valuable to any entrepreneur who is looking for funding for a SaaS venture targeted at enterprise and SMB markets. InterWest has a fairly new $650 million fund (which closed, in good timing, in October 2008) that is split about 50/50 between IT and life sciences. InterWest invests at all stages from seed through Series A and beyond. It is Valley-based, so you would probably need to be based there or plan to move there.Bruce specifically is a guy who understands how large enterprises purchase. He is an operational guy in a VC role. He is particularly good at anything related to the revenue cycle, from marketing to sales.Questions and MP3 GuideQuestion: Enterprise software has been out of fashion with investors for a few years as everyone focuses on the consumer. Do you think enterprise software is still a good place to be and why?Skip to 4:02 in MP3Summary: Bruce gives a good description of what he calls the “pas de deux” between buyers at large enterprises and sellers at large software vendors, both of whom have wanted to keep the vendor eco-system limited for different reasons. This is why VCs have not liked this space for a while. SaaS does change that, making it easier for startups to get some traction.Question: Do you care whether a venture is pure-play SaaS or is it okay to cater to clients that want to deploy behind the firewall?Skip to 12:06 in MP3Summary: Bruce explains why SaaS is so much superior to the release and version problems that have plagued the enterprise software business for decades. Thus, he is wary of any venture that deploys behind the firewall. He makes an exception for using appliances to deploy behind the firewall while avoiding the release and version problems.Question: Reducing the cost of sale is one key success driver. What techniques have you seen that work well these days?Skip to 18:45 in MP3Summary: He describes the shift from the old model, in which business planning was driven by a sales headcount, to the new SaaS model, in which the revenue cycle is driven by the generation of leads. First you ask, How many leads, and of what type, can marketing generate? Then you hire sales people to convert that lead flow.Marketo: Turning Marketing into a Revenue CenterClearly, one company in InterWest’s portfolio that Bruce is very keen on is Marketo. InterWest funded it from the concept and seed stage, and Marketo’s space (marketing automation) is clearly one that Bruce knows from his operational experience.Listen to the InterviewDownload the MP3. bernard lunn Cognitive Automation is the Immediate Future of…last_img read more


Apple Is Starting To Look A Little Nervous About Samsung

first_imgThe Rise and Rise of Mobile Payment Technology Related Posts Today is the big launch of Samsung’s flagship Galaxy S4 smartphone — and Apple has clearly taken notice. Earlier this week, Apple released two new iPhone commercials, which were well-crafted if boring. It is unlikely the timing of these new ads was coincidental.Yesterday, Apple marketing chief Phil Schiller gave a rare interview to the Wall Street Journal. Schiller was clearly on the attack.Schiller insisted that surveys reveal that iPhone users are more “satisfied” with their device than Android users. Schiller mentioned that Android is plagued by fragmentation and that Android users are often running outdated versions of the operating system. Schiller wasn’t finished: Android is often given as a free replacement for a feature phone and the experience isn’t as good as an iPhone.While Apple’s advertising focuses almost exclusively on its own product, Schiller spent much of his time with the Wall Street Journal knocking Android.When you take an Android device out of the box, you have to sign up to nine accounts with different vendors to get the experience iOS comes with. They don’t work seamlessly together.While Schiller mostly talked Android, Samsung was clearly on his mind. For example, he took a swipe at Samsung and its larger-sized Galaxy displays, suggesting that the bigger screen is necessary to mask a larger battery with which to compete with the iPhone 5’s battery life.Schiller even disputed the recent smartphone market share numbers, touted the claim that Android users are more likely to switch to iPhone, and stated:I’m not sure that the estimates and the modeling accurately gives an accurate picture of it all.There is good reason for Schiller to be concerned, at least with Samsung, if not Android. According to the most recent comScore figures, Apple has a 38% share of the US smartphone market. Samsung is second, with 21%. But according to mobile analyst, Tomi Ahonen, Samsung is the clear global smartphone winner — having sold 215 million devices in 2012, compared to Apple’s 136 million.The disparity could grow throughout the year. Samsung has recently stated that its flagship Galaxy line has sold over 100 million units since its May 2010 launch and that it expects to sell over 300 million smartphones in 2013.Another point of concern for Apple: Samsung has been outspending Apple on advertising. Samsung spent $401 million just in the U.S. last year to promote its smartphones. Apple spent $333 million. Just as important, Samsung’s advertising has been more impactful. As ReadWrite noted this week, Samsung’s commercials “are the kinds of ads that strike a chord.” Apple remains the leader, however, where it may matter most: profits. As we noted last week, “Samsung is winning every way but one” against Apple. That one way, of course, is profits. Nonetheless, Apple clearly is watching Samsung carefully — and isn’t above having the likes of Schiller toss a brushback pitch from time to time. Tags:#Apple#iOS#iPhone#Samsung#Samsung Galaxy What it Takes to Build a Highly Secure FinTech …center_img Why IoT Apps are Eating Device Interfaces Role of Mobile App Analytics In-App Engagement brian s halllast_img read more


A Guide to Structuring Your Scripts and Screenplays

first_imgWhen you’re structuring your screenplay, there are a number of options to consider if you want the strongest script possible.The backbone of every good film or video project is a solid script. And the backbone of every solid script is an even more solid structure. Structure is what makes the screenplay-writing-world go round, so to speak. It’s the deciding factor in why many film or video projects succeed or fail.To properly structure your scripts and screenplays, you must first understand why you should bother. Once you have a good understanding of working with your structure, you can improvise and change it as you’d like — but usually only within the confines of the structure rules.Let’s dive into the hows and whys when structuring your scripts and screenplays — as well as different structural alternatives — to give your films and projects the sturdiest backbone possible.Break Down Your IdeaAn important step in preparing a script is hashing out the intricacies of the main idea for your project. (Image by Nitikorn Poonsiri.)A project begins with a simple idea. Let’s make a cool short film based on this. Or, I’ve always wanted to tell this story — how do I take it from paper to film? In the beginning, it’s perfectly fine to free associate, without the confines of structure — or even knowing exactly what your idea will become.However, once you form your idea into an actual film project, you’ll need to outline it and eventually write your script. Here’s a great article on how (and why) to break your idea and screenplay down.It’s also helpful (early on) to start working with a script supervisor (here’s more info on what that role entails and why you might need one).The Three-Act StructureThe Hero’s Journey is a great guide when mapping out your script. (Image via Wikipedia.)If you take any intro-to-screenwriting class (or even just search around online), you’ll probably find a lot of information about the “Three-Act Structure.” The roots of the three-act structure go deep into the history not only of film but also novels, plays, comic books, and more. And, you can find the three-act structure in films by everyone from Hitchcock to Spielberg.Based on the work of the great Joseph Campbell and his efforts to unlock the monomyth (or Hero’s Journey), which we’re all accustomed to reading, watching, and writing about, the three-act structure is basically the following:Act 1: SetupAct II: ConfrontationAct III: ResolutionHowever, there’s a lot of nuance behind those three acts. And while you can always read up a great deal more on the three-act structure, it’s important to know that once you understand it, you can definitely start bending — if not breaking — its rules. (Here’s an awesome article on how to do just that.)Alternative Structures to ConsiderWhile the three-act structure is historically popular, researching other structural alternatives is something to consider. (Image by Mark Poprocki.)Outside of the three-act structure, there are other alternative structures you can consider. (Although, it’s worth noting that the vast majority of the films and story narratives you encounter will be based on the three-act — many screenwriting books, seminars, and competitions often focus on the three-act.)Here are some of the most well-known alternatives:22 Steps: created by screenwriter John Truby, the 22 Steps are a more literal “step-by-step” structure to follow for blockbuster and adventure films.Four-Act: Often associated with television writing, the four-act is a modified version of the three-act structure that either divides the middle (2nd) act into two parts, or alternatively, adds a fourth act to the end.Progressive Complications: While compatible as a part of the three- (or four-) act structure, progressive complications involves structuring your story to make sure the stakes are constantly rising.And there are plenty of other alternative structures out there, some with names and methodologies, and others that are completely undefined and up to you. In many ways, research is best, but it’s important to just start writing, make your own mistakes, get feedback, and write again.Cover image by Saikorn.For more script- and screenwriting advice and resources, check out some of these articles:Free Script Writing Software Options for the Low-Budget FilmmakerHow to Overcome the 5 Biggest Obstacles to Writing Your ScreenplayInterview: Christina Kallas on Writing and Directing Multi-Protagonist Screenplays5 Important Tools Every Screenwriter Should HaveTips for Rewriting Your Screenplay Without Starting Completely Overlast_img read more


Jose replaces Van Opstal in Gilas pool

first_imgHeart Evangelista admits she’s pregnant… with chicken What ‘missteps’? LATEST STORIES Role player Ambulodto gets moment to shine Trending Articles PLAY LIST 00:50Trending Articles00:50Trending Articles00:50Trending Articles02:49Robredo: True leaders perform well despite having ‘uninspiring’ boss02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City01:07Trump talks impeachment while meeting NCAA athletes02:49World-class track facilities installed at NCC for SEA Games Lacson: SEA Games fund put in foundation like ‘Napoles case’ WATCH: Firefighters rescue baby seal found in parking garage 1 dead in Cavite blast, fire World’s 50 Best Restaurants launches new drinking and dining guide Heart Evangelista admits she’s pregnant… with chicken Photo by Tristan Tamayo/INQUIRER.netRaymar Jose has officially replaced Arnold Van Opstal in the Gilas Pilipinas pool.National team coach Chot Reyes picked the Cignal HD bruiser to beef up the team’s frontline after dropping Van Opstal and Bradwyn Guinto from the Gilas Pilipinas program.ADVERTISEMENT “Raymar has always been in our radar. When we dropped AVO, we needed another big guy so we’ve invited Raymar and he has willingly accepted,” said Reyes.Jose appeared in the resumption of the Gilas Pilipinas practices on Tuesday evening at Meralco Gym, joining Bobby Ray Parks, Kevin Alas, and Baser Amer as the new faces in the national team pool.FEATURED STORIESSPORTSSEA Games: Biñan football stadium stands out in preparedness, completionSPORTSPrivate companies step in to help SEA Games hostingSPORTSMalditas save PH from shutoutReyes also bared that Gilas axed Van Opstal after he struggled to participate in the team practices in the buildup for the 2017 Seaba Championship as the former La Salle big man nursed an Achilles injury.“I think we’re going to drop him because in the run up to the Seaba Championship, for some reason, he wasn’t coming to practice,” he said. Don’t miss out on the latest news and information. MOST READ Jordan delivers on promise: 2 Cobra choppers now in PH Sources close to the situation shared that Van Opstal has earlier been taken out from the program even before the 2017 PBA All-Star Week, which explains his absence from the team’s daily practices.With the decision, Reyes saidthat June Mar Fajardo will be the lone San Miguel representative to the Gilas Pilipinas pool, in accordance to the PBA’s agreement with the Samahang Basketbol ng Pilipinas (SBP) requiring the mother ballclubs to loan one veteran and one cadet to the pool.Sports Related Videospowered by AdSparcRead Next View commentslast_img read more


Ontario man accused of helping foreigners slip into US through railway tunnel

first_imgA man accused of smuggling foreigners from Canada into the U.S. through an underground railway tunnel has been arrested and faces multiple charges, American officials said.Juan Antonio Garcia-Jimenez, a 53-year-old Ontario resident, was allegedly paid thousands of dollars to help at least five people use the tunnel running between Windsor, Ont., and Detroit, Mich., the U.S. Attorney’s Office said.“Smuggling individuals through the train tunnel is one of the most dangerous methods I have seen in my career,” Detroit Sector Chief Patrol Agent Douglas Harrison said in a statement. “I could not be more proud of the agents and officers who worked on identifying this individual and finally catching him.”Garcia-Jimenez — who is from Guatemala and lives in Windsor — was arrested by American border patrol agents on Wednesday and faces multiple charges related to smuggling aliens, a spokeswoman for the U.S. attorney’s office said, adding that the charges have yet to be broken down into specific offences.In an criminal complaint filed in a Michigan court, U.S. border patrol agent Michael Goloweyco said an investigation into Garcia-Jimenez began on March 19 based on information received from RCMP and U.S. Border Patrol.On that day, Detroit border patrol agents apprehended a Mexican man who had walked through the Michigan Central Railway Tunnel from Windsor, the complaint said. The tunnel is 2.5 kilometres long and is used by railway cargo trains, the attorney’s office said.The man had been working in Canada legally and told authorities someone named “Antonio” had told him he could help with an illegal crossing into the States, the complaint, which contains unproven allegations, said.The man said “Antonio” picked him up late on March 18, drove him to a spot near the tunnel in Windsor and gave him instructions on crossing into Detroit, the complaint alleged. The man also said he paid “Antonio” for his help, the complaint alleged.On two separate days in July, patrol agents apprehended four other people who used the tunnel to cross into the U.S., the complaint alleged. All four told authorities they had paid $1,500 each for help getting over the border and identified Garcia-Jimenez as the alleged smuggler, the complaint alleged.The complaint said all five people who were allegedly smuggled were farm workers in Leamington, Ont., who used text messages to arrange the details of their border-crossing.“There is probable cause to believe that the defendant, Juan Antonio Garcia-Jimenez encouraged and induced aliens to come to, enter and reside in the United States for the purpose of commercial advantage or private financial gain,” the complaint alleged.Garcia-Jimenez made an initial appearance in a U.S. court earlier this week and had a bond hearing set for Friday, U.S. authorities said.last_img read more